Wednesday 3 September 2008

globalisation part 3

Many people believe that globalisation brings many impact in different aspects in life and has become a major issue around the world. It seems almost inevitable; because some people want to change the word in their own way of thinking which sometimes they think it is intellectual to do so. According to Peter joseph, the director from “Zeitgeist the movie” in 2007 the entire world is a stage. There might be someone behind the curtain who controls this global issue. He also claims 9/11 was create to produce crowd fear, instigate and give good reason for war, and certainly for economic gain. Sometimes people see globalization as improvement and development for a country, as well in another aspect. To some people who live in develop countries globalisation may bring a solution to their economical problems. In the other hand, it will bring poverty, inequality and dramatically bring a war to this world. Therefore globalisation processes involve a lot of conflicts and discrepancy, which generates contradictory expectations (Modelsky et al. 1999). This essay will discuss the advantages and disadvantages that will cost from globalisation in different especially in my area of study. How it is going to create new economic and cultural zones within and across nations.

Many countries intrigue their share especially on industries in the international market. According to Simon Jeffery (2002) globalisation makes people easier to do their job in business, or running financial markets. In facts, the world getting smaller because of globalisation, it makes the world work as one big village. Globalisation brings big impacts to this world and it is not just within economics, but also almost in every aspect such as in social life, technological, political and cultural structures. For instance places like Koh Samui in Thailand is a place holidaymakers and tourists used to visit to soak up the local eastern culture and basic lifestyle. Now within the main drag running through the town you have tesco supermarkets, Burger King and Mcdonald fast food stores. This is a perfect example of “westernisation” or better known today as “globalisation”. If this is not controlled, a similar case will appear throughout the world.

It would seem natural to think that the growth of international market around the world brings gap in life of the rich and the poor or so we called inequality. In the last past ten years it is generally agreed that international trade has been a generator in the world economy. It will gather different type of people and organisation that have dissimilar values and helps developing countries to promote and sell their products to a bigger company from another country. For example, local people found a diamond in South Africa. Diamonds dealer from that country buy the diamond and looking for someone or another company whom wants to but it. Diamond Company from US buys that diamond and brings it to German to do a process of cutting and polishing. Germany is known as a first country that found a way to cut and polish a diamond and led to the development of various types of cut. After that, they delivered the diamond to a jewellery shop in Hong kong to design and build it. Finally the diamond company from US sells the diamond necklace to a famous jewellery shop in UK. This situation seems bring a positive effect to lots of people or company. In the other hand, is this situation really fair to the man who found the diamond in the first place because usually this diamond dealer buy it in the very low price or is this fair to the diamond dealer because the bigger company from US also buy the diamond lower than the price in the market and so forth. According to Barak D. Richman (2006), this situation bring the changes in the diamond industry and gives what about to happen both into the future of ethnic exchange and into globalisation itself.

From the example that gave in the last paragraph before this, it is clear that globalisation also brings impacts in the jewellery industry regard on the first issues that concern the trade worldwide. It strikes in every aspect such as the market Size, Demand Determinants, Domestic, International markets and also in design. The Market Size gives the size of the market inside the country and the size of the export market. The Demand Determinants show the rise or fall of the demand in the market. The Domestic and International Markets describe the market for the products and services in jewellery industry. It helps to calculate the domestic market and the quantity accounted for by imports and exports and trends in the levels of imports and exports. "In so many ways, we in the jewellery business are prime beneficiaries of globalisation. The increasing ability to move capital, products, people and information over huge distances in very short periods of time, opened markets and provided us access to improved rough supply and manufacturing capacity.” Gaetano Cavalieri said in the CIBJO congress in the year of 2008.

Looking it from another aspect, which is design, globalization can create a negative effect because it erases the true cultural identity. Nowadays it is difficult to find origin traditional jewellery in a big store. It is difficult to tell from which country that the jewellery belongs to. Shigeru Uchida (1996) argues that many people don’t have a strong believe with their culture. However, these is will bring a positive effect in business world because the market only look in one direction which western. For another example, people in Papua New Guinea appear to dress in tattered rags but now their traditional dress has been replaced by one of the most produced wares of the west — T-shirt. Thanks to the spread of satellite TV, international media networks and Internet technology, it is easier to judge what market wants and for designer to do a research for the latest information in fashion.

In conclusion, globalisation can be seen as a benefit or else bring damage to this world. In my case, which is jewellery, globalisation brings more advantages rather than disadvantages. According Eric Zapel (2002), through globalisation the designers offers the changing dynamics and influences of the increasingly globalised world as so we called the future in fashion world. They all looking for inspiration and influence beyond the traditional fashion around the world. The most powerfully benefit is international trade, manufacturing of goods sometimes carried out in developing countries. These can offer benefits to the country by creating jobs and with this local businesses can enlarge their profits. They can also learn new skills and knowledge from the companies that use the export. This way, these many countries can battle more productively with developed economies or we can say globalisation.

Word count: 1128 words

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